Meet David Guo, the visionary behind Top Games Inc. With a career spanning over 25 years in software and game development, David has been at the forefront of revolutionizing the mobile gaming industry.
Under David's leadership, Top Games Inc. has always prioritized the user experience. We believe in creating games that are not just fun to play, but also offer a seamless and enjoyable experience for our players.
With rising Dev costs in the gaming industry, publishers must carefully decide where to allocate their limited development and marketing resources and which platforms to prioritize to reach the broadest audience. For independent developers, budget control and financial investment are even more critical compared to AAA companies. Today, we explore how mid-sized developers uCool and Top Games are enhancing innovation in game design to attract a wider mobile gaming audience.
This article will use Heroes Charge from uCool and Evony: The King's Return from Top Games Inc. as case studies. It will analyze their character mechanics from the perspectives of hero/general classification and settings.
Advertising plays a crucial role in the success of mobile games, offering several significant benefits like increased visibility, revenue generation, and brand loyalty. Through a variety of advertising and promotional strategies to attract players, like in-game advertising or social media campaigns, mobile game developers are doing everything they can to promote their titles to potential players.
